LOCAL LIFT MARKETING PROGRAM.
Our Local Lift Digital Marketing Program is designed to get your business in front of more customers in your town or region. Developed for small to medium businesses who operate from a physical location or serve a geographical area of up to 200 miles.
If you’re a small to medium business owner in Northland, you’ve probably noticed that your local competitors are getting more and more competitive. You may have also noticed that it’s harder to get ranked on Google. That’s because Google has been moving towards a local-first approach when ranking search results, so if you want to rank well, you’ll need to be easily findable by your local customers.
If you’re a brick-and-mortar business or service based operation serving specific towns, cities or regions, this is especially important because local search is where you want to be found.
Our Local Lift Marketing program helps your business with Local search engine optimization – a branch of SEO that focuses on optimizing a website and digital toolsets to be found in local search results, an especially important strategy for getting ranked higher in Google searches for local keywords that are relevant to your business, while optimizing your online presence to generate more calls, clicks, online sales and store visits.
With this program, we can make sure that your business has all the tools it needs to keep up to speed and succeed in local search and the digital landscape.
HOW DOES IT WORK?
The Local Lift Marketing program is a local SEO package, split into 3 phases over a three-month period. Each month is designed to continually improve your online presence for maximum long-term local business success online. Each phase will be completely focused on your business, so you can get the results you want, creating increased local traffic flow to your business.
1
Audit
Our Local SEO audit provides an in-depth look into your website and it's surrounding online environment. The audit will evaluate how well your business is performing in the local space, and will offer specific recommendations to improve profitability through a focus on local search engine optimization.
2
Optimise
We work with you to find out what success looks like for you. Then we help you get there by applying changes and recommendations to your website and online environment based on your audit findings.
3
Improve
Your dedicated SEO account manager will apply advanced search engine optimisation and online improvements for maximum visibility and improvement in rankings, resulting in increased exposure for your business.
| Features | Month 1 (Audit) | Month 2 (Optimise) | Month 3 (Improve) |
|---|---|---|---|
| Local SEO Audit (90+ factors checked) | 🗸 | ||
| Competitor GAP analysis of upto 3 competitors | 🗸 | ||
| SEO health check | 🗸 | 🗸 | |
| Google Search Console & Bing Webmaster Tools Setup | 🗸 | ||
| Google Analytics Installation/ Optimisation | 🗸 | ||
| Google My Business Verification & Optimization | 🗸 | ||
| Bing Local Verification & Optimization | 🗸 | ||
| Keyword research & forecasting | 🗸 | ||
| SEO for upto 10 keywords | 🗸 | 🗸 | |
| Local Business Structured Data Markup ( Schema) JSON-LD | 🗸 | ||
| Google Business Profile post 1 p/w | 🗸 | 🗸 | 🗸 |
| Validate structured data markup (Schema) | 🗸 | 🗸 | |
| XML & HTML Sitemaps, robots.txt, & htaccess setup | 🗸 | ||
| Content GAP analysis | 🗸 | ||
| Localised website content upto 4 pages | 🗸 | ||
| Localised FAQs | 🗸 | ||
| Duplicated content check | 🗸 | ||
| N.A.P. consistency | 🗸 | ||
| HTML attributes | 🗸 | ||
| N.A.P. management | 🗸 | 🗸 | |
| Citation & link building 5 p/m | 🗸 | 🗸 | 🗸 |
| Disavow spam links | 🗸 | 🗸 | 🗸 |
| Mobile-friendly test | 🗸 | ||
| Core Web Vitals | 🗸 | ||
| Monthly report | 🗸 | 🗸 | 🗸 |
| Dedicated Account Manager | 🗸 | 🗸 | 🗸 |
